A dynamic and result-oriented professional with 10+ years of rich experience in Automobile Dealer Network Performance and Profitability management through Data Analytics, Business Development, Channel Management, and Team Management. Experienced in leveraging analytical, process improvement, and interpersonal skills to solve business problems in ambiguous situations. A firm believer of Kaizen, Gemba, QC tools,PDCA, and Digitization in shaping the future of automotive landscape.
Dealer Network Management
Established Kia Dealer Evaluation Program “Balance Scorecard” for performance and process evaluation in 6 months. Developed online dashboard on Qlik Sense to monitor 36 KPIs. Saving of INR 55M on overall program development
Devised framework to ensure Dealer Satisfaction, through feedback mechanism and PDCA, resulted in Kia India ranked 1 in DSI survey conducted by FADA
Rolled out SOPs and Policy initiatives – Bottom Dealer Performance Management, New Dealer Induction, Test Drive Policy Management, Showroom guidelines and Customer Welcome Kit, resulted in reduction of customer complain by 54% and improvement in JDP SSI score by 102 point (Rank 3 in FY16 survey)
Key member of PMO of focused project (Initiated by NMC, Japan with help of McKinsey) to improve the sales funnel and performance monitoring at 56 Dealerships of key 30 cities. Enquiry improved by 19%, conversion by 5%, and attrition reduced by 6%, equivalent to a sales revenue of INR 600M. Awarded as the Best Project in AMI region for FY15-16.
Led a cross-functional team to standardize “New Dealer Project Schedule” based on “Toyota Production System” principles, resulting in an average savings of three months for completing a new project (from 15 to 12 months)
Negotiated with a new supplier- assessing Quality, Cost, and Capabilities- for Toyota’s corporate signage and saved INR 4.5 Lacs per dealer
Led a team of 15 workshop managers of dealer network and indirect workforce of more than 350 members to manage after-sales operations, increasing service volume from 300k to 340k units per year and service parts revenue from INR 7M to INR 8.5M per year
Increased sales and service revenue by 12% of state by appointing and activating 3 Dealers,4 SSP’s and 23 ARD’s.