Madhava Murthy P

Madhava Murthy P

12 Years Overall Experience
Creative technologist and strategic consultant with over 12 years of experience leading transformative projects across UX design, technology, media, and digital innovation. Adept at seamlessly blending strategy, design, and technology to deliver scalable solutions that fuel business growth and operational efficiency. Known for driving process enhancements, delivering impactful user experiences, and consistently exceeding client expectations. A humanitarian at heart, passionate about creating experiences that leave lasting positive impacts on people’s lives.

Functional Areas

         

Education

R. V. College Of Engineering
Bachelor of Engineering

2006-2010

Tata Institute Of Social Sciences, Mumbai
Master’s in Media And Cultural Studies

2020-2022

Indian Institute Of Management Indore
Master Of Business Administration

2024-25

Accomplishment

Star Employee of the month, Accenture, 2011
1st Place, Raman Kulam- Documentary film, Tata Institute Of Social Sciences, Mumbai, 2022

Certification

Google UX Design Professional Certificate

2021

Certified Scrum Product Owner (CSPO)

2024

AWS Certified Solutions Architect - Associate

2024

Microsoft Power BI Data Analyst Associate

2024

Tableau Business Intelligence Analyst

2024

Google Data Analytics Professional Certificate

2024

Google Cloud Data Analytics

2024

Experience

Consulting

1 Year 7 Months

Product Design & Media Consultant

Sep'22 - Ma'24

  • Spearheaded financial optimization by leading end-to-end digital product strategies, enhancing resource allocation, cost control, and operational workflows across complex media projects. This resulted in a 15% profitability increase and improved overall efficiency, while also leading cross-functional teams to deliver creative, impactful solutions aligned with key business objectives, contributing to a 10% increase in client revenue.
  • Optimized operational processes by leveraging Agile methodologies, reducing production timelines by 18%, and improving team efficiency, leading to faster product launches and enhanced productivity. Provided strategic consulting on financials and ROI analysis, ensuring long-term product performance and profitability. Additionally, implemented data-driven strategies using advanced analytics to boost audience engagement by 25%, establishing a strong market presence for clients across diverse industries.
Consulting

4 Years 11 Months

UX Designer | Product Designer

Sep'15 - Jul'20

  • Designed and developed user-centered digital experiences for various clients, conducting user research, persona development, and usability testing to enhance product functionality, customer satisfaction, and long-term user retention. Collaborated with product managers and developers to translate business goals into intuitive designs, improving user experience, engagement, and product scalability for future growth.
  • Led UX/UI design projects, including prototyping, wireframing, and user testing, to improve user interaction and create a seamless customer journey across mobile and web platforms. Implemented iterative design processes using Agile methodologies, reducing time-to-market by 15%, and ensuring alignment with business objectives. Additionally, provided consulting on product design and strategy, enabling clients to scale products effectively.
Consulting

2 Years 8 Months

Media And Entertainment Consulting

Feb'13 - Sep'15

  • Developed and executed end-to-end media production strategies for clients, overseeing everything from scriptwriting and pre-production planning to on-site production, post-production, and final delivery, ensuring smooth project completion. Collaborated with clients on creative concepts, crafting compelling narratives aligned with their brand and business goals.
  • Led cross-functional teams through all stages of content creation, enhancing workflows and improving the quality and efficiency of deliverables. Provided strategic consulting on narrative-driven content and branding strategies, resulting in a 25% improvement in audience engagement and significantly increased brand visibility across various media and digital platforms
Accenture

2 Years 8 Months

Business Analyst

Jul'10 - Feb'13

  • Translated client requirements into detailed functional product roadmaps, successfully collaborating with cross-functional development teams to ensure seamless execution. Led UAT, defect logging, and post-implementation reviews, significantly enhancing user engagement and operational efficiency across key processes.
  • Defined business rules, interactive wireframes, and use cases to improve the usability, interaction, and functionality of a healthcare portal system, ensuring a better user experience and alignment with client objectives.