Arya Anand

Arya Anand

5 Years 7 Months Overall Experience
5 + years of experience in Business Development and Learning and development domains with a demonstrated work history in the Ed-tech industry. Proficient in sales strategies, customer handling, negotiations, planning, employee training, coaching, and performance improvement. Skilled at handling large teams and managing multiple stakeholders.

Functional Areas



Chandigarh University
B.E. (Mechanical)



Best Sales Leader
• CEOs' recognition for the most effectively driven pilot project followed by creating the most effective training plan
Best Coach
•CBOs recognition for most effective OJT cycle- certifying 80% of sales representatives in a day
Best BDM
VP-Sales recognition for the most effective Regional Manager for 2 consecutive quarters.




Career Builders

7 Months

Strategic Advisor, Growth

Sep'22 - Mar'23

Managed growth by market analysis and streamlining student acquisition

  • Elevated the revenue chart by 120% by streamlining the tip-to-toe admission process
  • Doubled the admission queries (230% increase) by conducting seminars and webinars
  • Developed GTM strategies by doing market and comparative analysis
Quality Tutorials

3 Years 1 Months

AVP, Learning & Development

Aug'19 - Aug’22

Conceptualized, Built, and optimized L&D-sales function for an Ed-tech startup, along with simplifying sales and post-sales processes

  • Achieved 2.5 CR revenue within the training cycle by revamping the training module and implementing on the job training plan
  • Increased trainer throughput by 90% and reduced attrition by 50% by conceptualizing MDP for trainers and business managers and training on the relational leadership model
  • Created and successfully implemented the first-ever online training module in the organization during the pandemic, leading to an effective online sales model
  • Trained over 1,500 sales associates and cut down attrition to 9% post-training (avg~35%) by inducing a growth environment and introducing a buddy system
  • Identified customer needs via observing 100+ sales sessions and worked on creating a product segmentation, leading to increases in revenues in each stream by 75%
  • Reduced refunds by 45% by training the customer relationship team to optimize communication processes and bridge gaps between expectations and product offerings

•Implemented single-product team structures by working as a juncture between Sales, Product, and Content teams, ensuring coordination and efficient processes

Built a team of 4 Senior managers and 18 Trainers, driving sales apprentice efficiency


9 Months

Manager, Business Development

Dec’18 - Aug’19

Led sales operations for a regional office and spearheaded the revenue charts

  • Generated a monthly revenue of 1.8 CR (avg~ 1.2cr) with a team of 30 employees
  • Spearheaded sales team and explored new avenues of capturing market and increasing conversions by democratizing lead distribution and streamlining follow-ups
  • Hired, trained, and enabled sales associates to function in line with organizational expectations by assisting them in field sales experiences and cold-calling

1 Year 6 Months


Jul’17 - Dec’18

Applied ground-level sales principles to generate revenue for a leading EdTech start-up

  • Amplified business chart by 1.2 CR by increasing consumers using app campaigns, direct sales (field sales), and internet intermediaries, attaining 40% sales-visit conversion
  • Achieved a portfolio of 235(avg~120) B2C users by conceptualizing a referral program leading to the acquisition of an additional 100 clients
  • Part of the initial team to launch the Direct sales model in the North region
  • Promoted to Senior Associate within 7 months (avg~ 11); Team Lead in 1 year (avg~ 1.3 yr.) to lead a team of 4 associates along with individual responsibilities
  • Launched sales operations leading to the formulation of revenue streams in J&K, Uttarakhand, and Punjab